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PCW France Made in Grasse · Since 1986

Grasse · Since 1986

Fragrance Expertise: From Ingredients to Production

Founded in Grasse in 1986, PCW France develops fragrances for fine perfumery, cosmetics and scented products. We source raw materials for perfumers and laboratories, create bespoke fragrances for brands and manufacture finished products in our Grasse atelier.

DirectPCW brings that expertise online, giving professionals access to a selection of ingredients used in fragrance creation.

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The Blaizot family of perfumers

The Guichard-Blaizot heritage

Seven generations. A contemporary perspective.

Seven generations of the Guichard-Blaizot family have helped shape the history of perfumery. At PCW, this knowledge of the craft goes hand in hand with a drive to develop new methods, tools and ways of working.

PCW France workshops and production team

Our integrated model

Artisanal sensitivity. Industrial precision.

Our model brings different disciplines together in practical ways. In Grasse, our creation, laboratory and production teams work on one site. Ingredient knowledge informs composition, while manufacturing requirements are considered from the development stage.

This approach preserves the creative intent while preparing for production, from formula and component selection to testing, filling, packing and quality checks.

One house · Three areas of expertise

Complementary disciplines. A shared direction.

Bespoke Fragrance

Our perfumers' perspective translates your brand universe into fragrance.

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The PCW team

Expertise that works together.

Ingredients & project support

Eléonore Thore leads the raw materials division. Amelia Garossi supports project development.

From ingredient selection to following up your enquiry, they guide you towards the resources and expertise suited to your brand.

Contact the ingredients team

Perfumers, creation & quality

Xavier Blaizot, CEO and perfumer, leads the House. Maud Chabanis is Creative Director, perfumer and Quality Manager.

Their work combines olfactory research, ingredient knowledge and attention to quality, from the brief to the refinements of your fragrance.

Meet our perfumers

Hong Kong & development in Asia

Based in Hong Kong, Camille Blaizot, Regional Director for Asia, supports brands and partners across the region.

She liaises with the laboratories, teams and manufacturing facility in Grasse to coordinate discussions about your project.

Contact our Asia team

Creations & distinctions

Distinctive compositions.

Eau · Maud Chabanis

Free Yourself — Best Aqueous winner at the Marie Claire UK Fragrance Awards 2025.

Savor · Maud Chabanis

Free Yourself — Best in Show at Niche Show London 2026, as reported by the brand. Air was also a Best Indie Scent finalist at the CEW Beauty Awards 2025.

Ombre Sereine · Xavier Blaizot

Grace de Monaco — A contemporary interpretation of Monégasque elegance, composed by Xavier Blaizot.

PCW · Grasse, France PCW · Hong Kong SAR

Hong Kong · Our presence in Asia

Rooted in Grasse. Connected to the world.

Our business draws on an international network of producers, suppliers and partners. Our presence in Hong Kong strengthens relationships across Asian markets and facilitates collaboration with our teams in France.

We combine a personal approach with the capacity to support international projects and build lasting relationships.

Contact our team

Our commitment

Teams committed to bringing projects to life.

Perfumers, ingredient specialists, technicians, project managers and production teams each contribute their expertise. Working together, they assess options, anticipate constraints and coordinate each stage.

For finished product developments, a dedicated project manager coordinates your brand and our teams through to arranging dispatch.

Quality & commitments ↗
RSPO

Certification obtained · Applicable scope confirmed for your project.

ISO 22716

Certification · Good manufacturing practices for cosmetics.

Grasse Expertise

Local roots · Member of the Grasse Expertise collective.

UNESCO emblem · Authorisation received in 2025

Recognised expertise, passed on.

In 2025, PCW received authorisation to use the emblem in connection with the perfume-making skills of the Pays de Grasse. This recognition relates to intangible cultural heritage; it is not a product certification.

Our roots in Grasse ↗

PCW France · The newsletter

Every facet of perfumery.

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